Simple pricing for teams that test a lot.
Unlimited studies, unlimited AI-lookalike audiences, and unlimited users so brand and agency teams can validate every decision before it gets expensive.
Best for brands — perfect for in-house teams and freelancers running one brand.
Best for small agencies and multi-brand companies — up to five brands.
Best for big agencies and conglomerates — up to ten brands.
Everything you need to keep testing in motion.
Unlimited users
Bring product, brand, creative, and leadership into the same research workflow without seat math.
Unlimited AI-lookalike audiences
Create category, shopper, stakeholder, and custom personas whenever a decision needs a second read.
Unlimited studies
Run packaging, claims, messaging, pricing, and risk tests without rationing research moments.
Compare plans
Don't have time? Have us run Gutsy for you.
Our team scopes the study, calibrates audiences, runs the tests, and delivers the read-out. You get the answer in days; we do the work.
- Study design + audience calibration
- End-to-end test execution
- PowerPoint-ready read-out with decisions called out
Need more than ten brands?
Enterprise teams can add custom workspaces, procurement support, onboarding, and workflow integrations for high-volume research programs.
Pricing questions
Can we change plans later?
Yes. Upgrade as research needs expand or talk to us if you need an enterprise setup.
What counts as a brand?
A brand is a product line, client, portfolio, or business unit with its own workspace.