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Mining Intelligence

Stakeholder Insights for Vale in Mining

Vale

It's fast, practical, and honestly fantastic.
Jacqueline Hutton

Jacqueline Hutton

COO, Group23 Sports Medicine

AI-Lookalike Audiences for Vale

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Sustainable Mining Stakeholders
AI

Age Range

30-55

Gender

Profile

Sustainability-Focused B2B Buyers

Description

Across global operations, Sustainable Mining Stakeholders organize around a shared vow to transform natural resources into sustainable development.

We prioritize safe, transparent, and efficient supply chains that responsibly connect ore extraction, logistics, and end-use manufacturing. Our collective identity centers on governance, environmental stewardship, and social responsibility, with a clear preference for long-term partnerships that align with Vale's commitments to safety, integrity, and sustainable mining.

In regional landscapes, we adapt to local realities:

mature markets emphasize ESG disclosure, supplier diversity, and regulatory compliance; growing economies highlight local content, community engagement, and capacity-building. Our group collaborates across departments - procurement, sustainability, risk, finance - through data-driven decision-making, risk-sharing structures, and performance-based contracting. We seek reliable access to traceable supply chains, advanced analytics, and continuous improvement programs that reduce total cost of ownership and environmental footprint.

Within the Vale ecosystem, we expect credible ESG performance, transparent auditing, and proactive communication about risks and outcomes.

We value listening channels that offer timely updates, opportunities for dialogue, and co-creation of solutions. Our aspirational yet pragmatic stance balances short-term procurement needs with a longer arc of sustainable development, community resilience, and shared value.

Interests

industrial commodities
iron ore markets
copper and nickel demand
supply chain resilience
ESG reporting
sustainable sourcing
Local Community Beneficiaries
AI

Age Range

18-60

Gender

Profile

Community-First Advocates

Description

We are Local Community Beneficiaries living in proximity to Vale operations across Brazil.

Our collective identity centers on stewardship of land, shared histories, and the aspiration to translate natural resources into tangible local development. We mobilize through community assemblies, elder councils, and youth groups to shape projects that improve health, education, infrastructure, and economic opportunity. We value transparent dialogue, inclusive participation, and long-term partnerships that deliver benefits on the ground, not just rhetoric.

Our regional landscapes vary:

in mature urban-adjacent regions we emphasize environmental monitoring, safety, and accountability in procurement, while in rural or peri-urban areas we focus on capacity-building, access to services, and local supply chains. We navigate languages and cultural practices, honor local traditions, ceremonies, and governance norms, and seek co-management that respects land rights and community voices. Our daily life centers on family resilience, local markets, schools, and community networks that coordinate response to industrial activity.

We are pragmatic and hopeful:

we expect credible ESG performance translated into visible improvements such as safer neighborhoods, cleaner water, reliable electricity, and inclusive local enterprises. We prefer co-created, measurable investments with clear timeframes and independent verification. Our engagement with Vale is anchored in trust, accountability, and shared value, with a preference for in-person touchpoints, community-neutral data, and accessible information in local dialects and Portuguese.

Interests

local employment opportunities
community development
education access
health services
infrastructure improvement
water security

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Insights generated
Custom studies completed
80-95%
Accuracy rate
10-second
Setup
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