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Mining Intelligence

Stakeholder Insights for Anglo American in Mining

imagining mining to improve people's lives | Anglo American

It's fast, practical, and honestly fantastic.
Jacqueline Hutton

Jacqueline Hutton

COO, Group23 Sports Medicine

AI-Lookalike Audiences for Anglo American

You can create unlimited audiences using the Gutsy Audience Agent or build from scratch with your own data.

Sustainable Mining Champions
AI

Age Range

25-54

Gender

Profile

Sustainability-minded industrial buyer

Description

We, as Sustainable Mining Champions, define ourselves by the essential metals we help connect to everyday life.

We value durable, responsible supply chains that power smartphones, electric vehicles, wind turbines and solar infrastructure. Our collective identity centers on resilience, scientific rigor, and a commitment to responsible stewardship across the mining value chain.

We operate across geographies and industries, forging partnerships with manufacturers, energy providers and communities.

We champion FutureSmart Mining—where technology, digitisation and sustainability converge to reduce environmental impact while maintaining reliable output. Our worldviews emphasize transparency, data-driven decision making, and long-term value creation over quick wins.

Within regional markets, we acknowledge diverse regulatory landscapes and development needs, but we share common norms:

decarbonisation, risk management, fair stakeholder engagement, and inclusive growth. We balance aspirational goals with practical constraints, pursuing cost-effective solutions that advance the energy transition, enable modern infrastructure, and support livelihoods in communities near operations.

Interests

renewable energy integration
copper applications in EVs
electric vehicles adoption
wind and solar infrastructure
data-driven procurement
ESG reporting
Cost-Conscious OEMs
AI

Age Range

30-60

Gender

Profile

Cost-Driven Procurement

Description

We are Cost-Conscious OEMs, a cross-industry collective of procurement leaders and sourcing professionals who optimize for predictability, reliability, and total cost of ownership.

Our identity centers on disciplined sourcing, standardized components, and contracts that protect against price volatility. We prize data-driven supplier evaluation, robust procurement processes, and the governance frameworks that make large-scale purchasing repeatable and auditable.

We operate across mature and growing markets, spanning automotive, industrial equipment, consumer electronics, and infrastructure components.

Our worldviews emphasize cost containment, risk oversight, and supply continuity. We favor established supplier ecosystems, long-term partnerships, and consolidations that simplify the supplier base. While we recognize regional regulatory nuance, we consistently pursue efficiency gains, modular design, and inventory practices that keep lines running with minimal disruption.

In our communities, there is room for regional variation in lead times, service expectations, and language of negotiation, but we share common standards:

transparent performance metrics, clear contractual rights, and a culture of compliance. We balance aggressive cost-saving initiatives with responsible sourcing and quality assurance. Our teams are rigorous, process-oriented, and relentlessly focused on ensuring that every component contributes to steady uptime, predictable cost, and sustainable business outcomes.

Interests

bulk purchasing
long-term contracts
price stability
total cost of ownership
RFP processes
supplier scorecards

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Insights generated
Custom studies completed
80-95%
Accuracy rate
10-second
Setup
Simple, transparent pricing

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